| Intención emprendedora de estudiantes de educación media: extendiendo la teoría de comportamiento planificado mediante el efecto exposición F Osorio, JC Londoño Cuadernos de Administracion 28 (51), 2015 | 115 | 2015 |
| Extending the Theory of Planned Behavior to examine the role of anticipated negative emotions on channel intention: The case of an embarrassing product JC Londono, K Davies, J Elms Journal of Retailing and Consumer Services 36, 8-20, 2017 | 92 | 2017 |
| Conceptualising and measuring consumer-based brand–retailer–channel equity JC Londono, J Elms, K Davies Journal of Retailing and Consumer Services 29 (March), 70–81, 2016 | 81 | 2016 |
| The influence of color and shape of package design on consumer preference: The case of orange juice R Chitturi, JC Londono, CA Amezquita International Journal of Innovation and Economic Development 5 (2), 42-56, 2019 | 49 | 2019 |
| Understanding the entrepreneurial intentions of youth: a PLS multi-group and FIMIX analysis using the model of goal-directed behavior JC Londono, B Wilson, F Osorio-Tinoco Journal of Entrepreneurship in Emerging Economies 13 (3), 301-326, 2021 | 33 | 2021 |
| Visual design elements of product packaging: Implications for consumers' emotions, perceptions of quality, and price R Chitturi, JC Londoño, MC Henriquez Color Research & Application 47 (3), 729-744, 2021 | 31 | 2021 |
| A commentary on" conceptualising and measuring consumer-based brand-retailer-channel equity": A review and response JC Londoño-Roldan, J Elms, K Davies Journal of Retailing and Consumer Services 58, 31-32, 2017 | 15 | 2017 |
| Marketing strategy and competitiveness: Evidence from Colombian SMEs J Moreno-Gómez, JC Londoño, LF Zapata-Upegui Tec Empresarial 17 (2), 48–64, 2023 | 14 | 2023 |
| The influence of anthropomorphic cues in retailing: The moderating effect of the vice versus virtue products JC Londoño, SR de Maya Psychology & Marketing 39 (7), 1322-1333, 2022 | 13 | 2022 |
| Supermarket suggested shopping lists (SSSL), promotions and grocery purchases JC Londono, C Ricardo The International Review of Retail, Distribution and Consumer Research 27 (1 …, 2017 | 7 | 2017 |
| Marketing strategies and competitiveness: Evidence from Colombian SMEs. TEC Empresarial, 17 (2), 48-64 J Moreno-Gómez, JC Londoño, LF Zapata-Upegui | 5 | 2023 |
| Why is Social Network Site Advertising Ineffective? Seeking Answers Using a Holistic Theoretical Framework, Multi-Platform Approach P Korgaonkar, E Becerra, JC Londoño Journal of Promotion Management, 2023 | 3 | 2023 |
| Explaining and predicting the single channel versus multi-channel consumer: the case of an embarrassing product JC Londono University of Stirling, 2013 | 3 | 2013 |
| Colombia’s Tayrona National Park: recommendations for future regional development B Wilson, JC Londono, J Ferrer, B Popp Handbook on Tourism and Behaviour Change, 250-268, 2023 | 1 | 2023 |
| The impact of income inequality on life expectancy and health in Colombia FA Hincapié Mesa, JC Londoño Roldán Revista Científica General José María Córdova 21 (42), 431-451, 2023 | | 2023 |
| Impacto de la desigualdad de ingresos en la esperanza de vida y la salud en Colombia F Hincapie, JC Lonodoño Revista Colombiana de Estudios Militares y Estratégicos 21 (42), 429-451, 2023 | | 2023 |
| Marcas de ropa deportiva que inspiran: un estudio exploratorio en el contexto peruano S Mur, M Yompian, JC Londoño | | 2020 |
| Consumer Behavior Research: Theoretical and Methodological Paradigms Trending J Ramírez, JC Londono Temas y métodos de investigación en negocios, administración, mercadeo y …, 2020 | | 2020 |
| The Influence of Package Design on Consumer Preference R Chitturi, JC Londoño-Roldan, MC Henriquez-Daza, R Castaño ACR, 107, 2017 | | 2017 |
| Can the Brand Make Us Beautiful: a Study on Brand Transference E P Becerra, M Cecilia Henriquez-Daza, J Carlos Londoño-Roldan ACR Latin American Advances, 2017 | | 2017 |
Jonathan ElmsThe Sir Stephen Tindall Chair in Retail Management, Massey UniversityVerified email at massey.ac.nz
